If you are planning to hire an event video production company for your event, there are several essential steps you must take to make the process as smooth as possible. The first step involves creating a plan for the event. It is important to choose a quiet place to conduct interviews, film the key moments of the VIPs, and record the outside of the location for decorative features. You also need to record the audio using a mixing desk so you can hear every speaker, and you also need to capture bloopers and other unexpected moments.
Benefits of working with an event video production company
If you're planning a corporate event, working with an event video production company can give you the chance to capture your vision on film. These videos are an excellent tool for marketing your company and increasing sponsorships and attendance. They also increase the conversion rate of digital advertising and help promote future events.
An event video can help you gain insights into your target audience. It can also help you build a strong online presence, ensuring that your brand will stand out among its competitors. Event videos can also be a great way to showcase your business activities, allowing you to repurpose them into promotional videos. Pre-production stage
The pre-production stage is an important part of the event video production process. This phase focuses on developing a story and ensuring everything is planned according to the storyboard and script. It also involves setting up the cameras and lights. The amount of time needed for this phase depends on the number of locations and shots required for the video. It is also important to keep an eye on the budget.
The pre-production stage of the event video production company also includes voice-over recording. These recordings will be added to the final sound mix in post-production. The video production team will also do the first edit of the video and create a rough cut. The final cut will be submitted to the client for review. The goal of an event video production company
When you hire an event video production company to record your event, you get a professional to capture the vision of your event. You get a video of your event that showcases your business and its people. Typically, corporate events are attended by the company's top executives and other key individuals. A corporate event videographer can create an "About Us" video, compile speeches by key people, and create a highlight reel for your company.
An event video can help your business reach new customers and establish an online presence. This can increase customer trust and help you stand out from Competitors. It can be part of your marketing strategy or used separately as a promotional video. Effective communication with an event video production company
A video produced by an event video production company can help an organization's marketing strategy and build audience relationships. For example, Fellow Flowers sought coverage for a recent event to help them spread an inspiring message. Their event video, which included personal interviews, helped the organization share its mission with a larger audience. Regardless of the type of event, an event video production company can capture all of the details, including the flow of the event.
When choosing an event video production company, consider the overall cost of the project. A video production company can help you get the most out of your budget. They also offer transparent processes and quick turnaround times, so you can plan and budget accordingly. You can also expect a dedicated account manager and producer who will work with you closely to produce a high-quality product. Cost of hiring an event video production company
The cost of hiring a video production agency New York for your event can vary. The type of video you need, the complexity of the production, and the number of hours required all affect the final cost. In general, the cost will go up by ten to thirty percent depending on the size of the project. Some production companies charge per-hour rates, while others will break out these costs. Costs can include travel expenses, mileage, hotels, and transportation. These costs can add up over time and can easily push the overall cost of the project to $1,000 or more.
Hiring a video production company for an event can save you a significant amount of money. A video produced by a professional production company can include high-quality footage of your event. While you can record the presentation yourself, you may find it challenging to capture the best footage. Hiring a video production company for your event can make the job easier. Just make sure you work with a production partner with editing skills so you're guaranteed the highest quality final product.
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This is a great question! As you might know, video is not only great for search engine optimization but also plays a key role in engaging and converting potential customers. So, whether it’s an existing customer or a new one you’re trying to ‘nab’, keep them engaged with video. Why do some business double their revenue while others are playing catch up? The answer: A better video strategy. But before we dive into what type of videos you need for your company website, you may be thinking: “The video marketing hype was years ago, does it really work anymore?” Fair enough, trends come and go, what worked yesterday might not work today. It’s wise to stop and analyse fresh research and data before diving into a new marketing project. So, is video still effective? Yes, it absolutely is. It can even double your growth and we have the facts to prove it. So, let’s just start this blog post by looking at a few fun facts, then we’ll jump straight into the list of videos to consider. First up, businesses using video grow company revenue 49% faster year-by-year than organisations without video (Small Business Trends). Video Drives More Sales Corporate video production services gives you more conversions than any other type of content according to 70 percent of marketers surveyed. (Renderforest). A few more stimulating stats:
So with that being said let’s dive in. A basic website has a front page, an about page, a services or product page plus a testimonial page. So here are some of the videos you may need. The Front Page One of the most important videos is the one you place on the top of your website (the front page). There are a couple of options here. You can either put an ‘about us’ video here, which is a short 2-3 minute web video production that explains the who/what/where/how and why of your company. The other option is some sort of ad or product video for a key product or service you are trying to promote. Whatever you choose would work perfectly fine. The key point here is that it’s often the first page customers click on and if it has a video it ticks all the boxes. Here’s an example of a recent product video we produced for Thomson Reuters: The About Page The ‘about page’ really has no limits in terms of what you can post video wise, you can be really creative here. At this point in the viewers experience, they want to go deeper, they want to really find out more about you. The first thing to clear up is, are you a trust worthy and worth buying from? The good rule of thumb here? People love people! And people relate to people, we aren’t robots (just yet)! Introduce your team, the heart of the business. Who are the people behind your business? You can do staff interviews, let staff explain (in their own words) what their passions are and what motivates them to do this line of work. If you interview some of your key employees, say the manager, the marketing manager etc they’ll already understand the philosophy behind your company deeply, so naturally they’d make a good interview. Here’s an example of a video production we produced for Slater Byrne Recoveries Sydney: Another idea, is your company dedicated to a special cause? If so, interweave some basic info about your company with a cause that you’re passionate about. That way they’ll understand who you are plus what you care about. It’s so important for companies to express their values. This will really communicate a great deal about morals and ethics and help build greater trust in customers. In this example our client Otterbox collaborated with Taronga Zoo to show their support for endangered wildlife: Your Portfolio/Services/Product Page Don’t just show your work, make a series of videos that explain your different methods for design or creation or how to use them (explainer videos). This is a great opportunity to articulate that amount of love and dedication that goes into your product or service. Do you use ethical materials? Are your products cruelty free? Australian made? The list goes on. Consumers are so conscious these days and there are many products in the market place so explain your point of difference or show your products various features and how to easily operate/use it. If people can feel that you’re very thoughtful and dedicated, they’ll quickly be convinced that you are a the best choice. Quality is a key factor in the purchase decision. Here’s an example of a series of tutorial videos we produced our client Australian Debt Solvers: The Testimonial PageWe all know the importance of testimonials. It’s a classic marketing strategy that just works! People will love hearing from happy customers. Certainly text is great, but video testimonials by your most valued customers are so much more engaging, because you can see the look in their eyes, you can read their body language, you can hear their passion. It’s so much more authentic, trustworthy and real! The great news is that video testimonials must be one of the most affordable video production company to produce because they are so simple to make. It’s basically setting up a camera on a nice backdrop in your clients business or home, or they can come to your venue or you can hire one of the cities numerous studios. Check out this example: Already Have a Video? How old is your video (videos)? Is your video working its hardest for you? If your business isn’t in the top 20% of companies reaping the benefits of video this is not a bad thing, it just means there’s a huge opportunity for your business. Conclusion:Looking at these stats, there’s no doubt video is productive. And it doesn’t look like it’s going to drop anytime soon, according to Cisco’s Visual Networking Index, by 2019, global consumer Internet video traffic will account for 80 percent of all consumer Internet traffic.
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